Applied Analysis: We go directly to the source… your customers, or even better… your future customers.
Applied Analysis: We assess the economic, fiscal and social impacts of important decisions.
Applied Analysis: Innovative analyses and solution-based strategies.
Applied Analysis: Our CPAs and financial analysts understand the business of business.
Applied Analysis: There’s no replacement for industry expertise, market knowledge and a forward-looking approach.
Applied Analysis: Find the right tools and web presence to maximize profitability.
Applied Analysis: Litigation Support / Expert Analysis
Applied Analysis: Our experience and knowledge requires us to look beyond just the ones and zeros.
Our Focus
- Economic Analysis
- Financial Analysis / Advisory Services
- Hospitality / Gaming Consulting
- Information Technology / Web-based Solutions
- Litigation Support / Expert Analysis
- Market Analysis
- Opinion Polling / Consumer Sentiment Analysis
- Public Policy Analysis
Opinion Polling / Consumer Sentiment Analysis
Sound and credible market research remains the hallmark of a successful investment or public policy decision. Our professionals are skilled in designing survey instruments and techniques to generate reliable, statistically significant and insightful feedback from the general public or a targeted group of customers.
Applied Analysis utilizes a number of approaches, including the following:
- Telephonic surveys of random populations and/or customer lists (existing or prior customers)
- In-person intercept surveys of residents and visitors
- Focus groups
- Tracking polls taken over a series of periods to gauge movements and trends in consumer sentiment
- Survey instrument design and evaluation
- Survey interpretation and analysis
The quality of the survey instrument, the sample and approach are all critical elements to ensure reliable research is obtained on which to base decisions. Equally as important as ensuring the output of the survey is valuable, the interpretation of the information is essential. Applied Analysis’ consultants are well versed in evaluating survey results and translating the information into actionable business or public policy recommendations.
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